IBS Heats Up with Gas Fireplaces
Heatilator®, Heat & Glo®, and Majestic highlight on-trend fireplaces
LAS VEGAS – January 19, 2016 – Fireplaces will continue to be top-of-mind for homebuyers in 2016 – in fact, Houzz just named them a top trend for 2016. At this year’s International Builders’ Show, Heat & Glo®, the industry leader in fireplace design and technology, and Heatilator®, the number one preferred fireplace brand by builders, and Majestic are showcasing gas fireplaces that align with key trends – such as innovative technology and contemporary aesthetics - that these homebuyers are looking for.
- Heat & Glo PRIMO: A sophisticated take on contemporary styling, the PRIMO gives homeowners complete design freedom. Zero restrictions on finishing materials – including barnwood - eliminate concerns of overheating or safety hazards and offer the ability to safely hang a TV or valuable art above the fireplace for a completely custom look. Plus, the PRIMO features exclusive PowerFlow™ Heat Management Technology, which provides heat and flame control at the flip of a switch, allowing homeowners to comfortably enjoy the ambiance and beauty of a fireplace year-round.
- Heat & Glo Palazzo: A new kind of outdoor fireplace, the Palazzo features a clean, linear design that provides a contemporary focal point in an outdoor setting. The ability to install finishing material up to the firebox opening creates a unique frameless look that is built to last with marine-grade stainless steel. The industry’s first remote-controlled Power Screen moves up and down for a seamless look that’s both safe and easy to use, and keeps debris out of the fireplace.
- Heatilator Novus: The best-selling fireplace for more than two decades, the Novus is incredibly versatile, with excellent venting capabilities, and easy to install anywhere.
- Majestic Echelon: Featuring ultra-contemporary styling, the Echelon lets homeowners view the beautiful ribbon flame from almost any angle. Available in single-sided or see-through models, versatile installation options make it the only see-through linear fireplace that can be installed on an exterior wall.
“It’s clear that fireplaces are a key consideration for homebuyers,” said Bob Ballard, senior vice president of marketing for Heat & Glo, Heatilator, and Majestic. “We’re continuing to innovate with contemporary designs and reinvent time-tested classics to satisfy this need, and we’re excited to share our best-selling traditional and contemporary fireplaces with builders and help them have a bigger impact with their customers.”
Heat & Glo will also feature its best-selling 8000CLX, TRUE, and MEZZO fireplaces. Heatilator fireplaces on-site will include the Ion, Caliber, and Crave, and the booth will also showcase the Pearl fireplace from the Majestic brand. Visit booth #C6116 to experience them first-hand!
For additional information, press releases, interview opportunities and high-resolution images from Heatilator, Heat & Glo, and Majestic, visit www.fireplaces.com/mediakit or contact Kelsey Scheel (firstname.lastname@example.org, 952.985.6533).
About Heat & Glo
Heat & Glo has been the fireplace industry leader in design and innovative technology since its inception by brothers Ron and Dan Shimek in 1975. The brand pioneered direct vent gas technology in 1987 and revolutionized the way fireplaces operate in the years that followed. Today, Heat & Glo continues to develop unmatched technologies, materials and designs in a full line of fireplaces, inserts and accessories. It is the most award-winning U.S. fireplace brand and has been granted more patents than any hearth manufacturer. Heat & Glo is headquartered in Lakeville, Minn. and is a brand of Hearth and Home Technologies. For more information, please visit www.HeatnGlo.com.
Heatilator® is known as “the first name in fireplaces,” and is the #1 preferred brand by builders – the most widely recognized, preferred, and installed brand by builders. The brand boasts a rich history and has led the industry in dependability and value for more than 85 years. Headquartered in Mount Pleasant, Iowa, Heatilator offers a full lineup of hearth products and is a brand of Hearth & Home Technologies. For more information, please visit www.Heatilator.com.
For more than 50 years, Majestic has stood for outstanding durability, stunning looks, and long-lasting performance in wood and gas fireplaces. With a wide range of beautiful styles, sizes, and trims, Majestic products are made to blend seamlessly with your décor while making a statement of impeccable taste. Headquartered in Paris, KY, Majestic is a brand of Hearth & Home Technologies. For more information, please visit www.MajesticProducts.com.