Helo Sauna & Steam and Heat & Glo Partner to Create Ultimate Home Retreat

New Sauna Flame™ combines ambiance of a gas fireplace with a relaxing sauna-bathing environment

Helo® Sauna & Steam and Heat & Glo™ have partnered to launch the world’s first sauna with a fireplace. The Sauna Flame™ offers homeowners the ultimate personal retreat by blending the relaxing, mesmerizing effect of watching a fire with the soothing and rejuvenating aspects of a sitting in a sauna.

Constructed from specialty woods such as European Alder, Nordic Whitewoods and Western Red Cedar, specially-designed Helo sauna rooms can incorporate the Sauna Flame gas fireplace/sauna heater to immerse occupants in heat and steam while also showcasing a vivid flame. The Sauna Flame uses a Heat & Glo direct vent gas fireplace and a unique integral rock chamber with a black granite top to complement the granite sauna rocks. The sauna rooms also include curved benches, ambient lighting and a bay design that features multiple windows for a panoramic outdoor view.

“Finding a sense of balance and a refuge from daily demands is becoming increasingly more important to homeowners,” says Keith Raisanen, President, Helo. “We sought to combine the calming effects of a fireplace with the rejuvenating effects of a sauna to give homeowners a better way to relax and renew. From a style and warmth standpoint, Heat & Glo hearth products make the ideal fit with our sauna designs.” Heat & Glo, Brand Manager, Susan-Hilt Lagos adds: “The partnership with Helo extends both companies legacy of providing home solutions that create entirely new experiences for homeowners.”

The Sauna Flame is available in a range of outdoor or indoor Helo sauna rooms. The outdoor model is approximately 8 feet by 7 feet with a 4 foot by 8 foot covered verandah. The indoor model is 8 feet by 8 feet. The Sauna Flame requires 120 volt electrical service and natural gas or liquid propane service.

A complete sauna package including the Sauna Flame retails from $7,500 to $12,000. It is available to the market only through Helo dealers. For more information on the Sauna Flame visit www.helosaunas.com or call 1-(800)-882-4352.

Helo is a brand of the Saunatec Group, the largest sauna and steambath company in the world. Helo is the oldest name in sauna and steam bathing---beginning in Finland more than 85 years ago. Since arriving in the U.S. more than 40 years ago, more American architects have specified Helo than any other brand. Helo has become the world’s largest sauna and steam manufacturer through innovation, product development and an uncompromising commitment to quality. Other Saunatec brands include Finnleo and Amerec.

Heat & Glo is a brand of Hearth & Home Technologies™, Inc., the world’s largest fireplace manufacturer and a leading provider of hearth systems for the home. Heat & Glo brings together elegance and innovation to offer hearth products with distinct design, sophistication and style that set apart virtually any room of the home. Other brands in the Hearth & Home Technologies family include Heatilator®, Quadra-Fire® and Fireside Hearth & Home®. Hearth & Home Technologies is a subsidiary of HNI Corporation (NYSE: HNI), the second largest office furniture manufacturer in the United States.

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